It pays to be green - or does it?
Among Canadian enterprises – I think the answer would be “yes – absolutely.”
There’s undoubtedly a new awareness of the need for “environment-friendly technologies” among Canadian businesses, as compared to (say) a year ago.
Many more Canadian companies today are talking green, and many are even willing to walk the talk by investing in energy-saving technologies, for instance.
Recent studies suggest it’s pragmatism (the desire to save costs and boost long-term revenues), rather than altruism, that’s driving most corporate green IT initiatives.
Is “green” consciousness permeating the consumer space as well? Read the rest of this entry »

(1 votes, average: 9 out of 10)